Plan

-       I am planning for the photography to change into short video clips when a device is over the photography. The photography will then disappear on the device and instead, a video will appear of further actions of the photograph itself. This will create a short story to each photograph.

-       I am planning to use 2 different actors within the photography and videos so that it is not just 1 person acting all different things. Having 2 will make it more interesting within the user interaction.

-       I am planning to create a logo for the campaign which will relate to the purpose of the project and the campaign. (for example: Have you noticed? Pay attention, Noticed? Seen it? Etc) The logo will be simple and to the point making it easy to remember.

-       I am planning to have 5-6 different photographs. Ideally there will be two photographs next to each other, followed by another two and another two.

https://www.triggerglobal.com/work/Moviebill On this website, there is a ‘Moviebill’ on the main page when you scroll down. This is the sort of augmented reality which I am aiming for however instead of using 3 dimensional objects, I would use video clips.